May 1, 2008
NOTE: This information is from a previously printed press release, newsletter, or other dated document. It is presented here for archival purposes only.
NORTHBROOK, Ill., May 1, 2008 -- Underwriters Laboratories (UL), the global, independent safety testing organization, and Lowe's Home Improvement stores today announced a consumer safety initiative to teach consumers about product safety. Beginning May 3, UL's high-tech and entertaining mobile safety exhibit will engage and entertain consumers at 63 Lowe's locations across the country.
The mobile UL Safety Tour is an interactive exhibit of high-tech demonstrations and challenges that engage and educate consumers on hidden household and outdoor dangers. The exhibit also introduces the UL Mark as a standard for ensuring products have been rigorously tested.
"We are particularly pleased to partner with Lowe's as we share a long-standing commitment to consumer safety," states Larry Ross, director of Global Sales and Marketing for UL. "UL evaluates more than 19,000 types of products and materials annually. It is important that consumers understand they have a choice when making a purchase. We encourage consumers to look for the UL Mark as a symbol that the products they are purchasing have gone through the rigorous UL safety certification process."
The UL Safety Tour exhibit includes entertaining safety games for all ages, such as "PASSMaster," a fire extinguisher demonstration game and the "Look for the Mark Challenge." Visitors also can help children work their way through the Fire Escape Obstacle Course. The UL and Lowe's partnership will kick off from 11 a.m. to 2 p.m. Saturday, May 3, at Lowe's of Northbrook, 1000 Willow Road. The exhibit is free.
"Lowe's has a long-standing commitment to helping consumers make their homes safer," said Nick Canter, Lowe's executive vice president of merchandising. "We have worked with UL to test many of the products Lowe's sells, and we believe UL's mobile safety exhibit will provide consumers with information they need to make smart decisions that can help keep their families safe."
About UL
Underwriters Laboratories (UL) is an independent product safety certification organization that has been testing products and writing Standards for Safety for over a century. UL evaluates more than 19,000 types of products, components, materials and systems annually with 21 billion UL Marks appearing on 71,000 manufacturers' products each year. UL's worldwide family of companies and network of service providers includes 62 laboratory, testing and certification facilities serving customers in 99 countries. For more information, visit: www.UL.com/newsroom.
About Lowe's
With fiscal year 2007 sales of $48.3 billion, Lowe's Companies, Inc. is a FORTUNE® 50 company that serves approximately 14 million customers a week at more than 1,550 home improvement stores in the United States and Canada. Founded in 1946 and based in Mooresville, N.C., Lowe's is the second-largest home improvement retailer in the world. For more information, visit Lowes.com.
Scheduling Contact:
Shana Trombley
All Terrain
Phone: +1-773-636-2334
E-mail: shanatrombley@yahoo.com