The Enhanced and Smart UL Certification Mark and badge system delivers greater clarity and helps drive acceptance in the market by responding to changing marketplace needs and the evolving nature of certification. As products change and achieve more certifications, the Enhanced and Smart UL Mark and badge system offers a means to communicate in a single Mark the scope of UL’s certifications.
All customers using any variation of the UL Listed and UL Classified Marks can convert at no additional UL cost to the Enhanced and Smart UL Mark system.
Composition of the Enhanced and Smart UL Certification Mark
The Enhanced and Smart UL Mark system uses custom-built, modular artwork to make each Mark unique for UL certification customers. The Enhanced and Smart UL Mark consists of four main elements: the basic Mark, certification attributes, relevant country codes and a unique identifier.
The unique identifier aids with traceability and provides more information about a product’s certification. This information is available at UL Product iQ.
For those customers opting to use the smart version of the enhanced Mark or badge, a QR code is embedded in each. When scanned using a smart device, the QR code links a user to additional information regarding a certification.
Promotional badges
The Enhanced and Smart UL Certification Mark system also includes a promotional badge that can be used on the front of products, product packaging and marketing collateral and other channels promoting UL certification. Separating the promotional badge from the required certification or compliance information makes it more flexible and simpler to use for marketing purposes. Customers have the option to use a promotional badge with or without an embedded QR code pointing to a UL certification page.
Marks Hub
The Marks Hub is your source to create customized Enhanced and Smart UL Marks. The Marks Hub features:
Dynamic artwork tool
Build and preview Enhanced and Smart UL Mark and badge designs, and have them reviewed by UL Solutions before using them.
Enhanced and Smart UL Mark guidelines
Review acceptable uses, requirements and variations of UL’s Enhanced and Smart Marks and badges.
Smart Mark and badge certification page
The Marks Hub is also where UL Solutions’ customers create certification pages for smart UL Marks and badges. The product page is a feature of the smart UL Mark and badge. By scanning the QR code or searching the unique ID found in a smart UL Mark or badge, users can access the certification page hosted by UL Solutions. This page contains UL product certification details and customer contact information.
Creating a certification page
Using the UL Marks Hub, customers building a smart UL Mark or badge are guided through the process to configure a product page. Once the smart UL Mark or badge is approved by UL Solutions, we deploy the certification page. The page is hosted on UL.com in perpetuity.
Accessing a certification page
Most users will access the mobile version of a certification page by scanning the QR code in the smart UL Mark or badge with their smart device. Desktop computer users can also access the certification page by entering the unique ID found in a smart UL Mark or Badge in the Marks Hub search. No registration is required for users to access a product page.
Upgrade your Mark today
The Enhanced Mark delivers greater transparency and efficiency for the market today. To learn more or to convert your Mark today, visit the Marks Hub.
